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In a small garage tucked away in Uptown, Minneapolis, there’s a little shop with a big purpose. The Little Wax Shoppe is where Steve works his magic, turning and waxing skis and snowboards to perfection. It’s a no-frills operation, just a workbench, a few tools, and the unmistakable scent of hot wax. But what’s created here goes far beyond gear – it’s about helping people get the most out of their time on the snow.
Step inside, and it feels like stepping back into the '90s. The ceiling is covered in old ski film tour and event posters, a fridge full of New Belgium beer hums in the corner, and classic ski films play on repeat. It’s a vibe – one that speaks to the love of skiing and the culture that surrounds it. This space is more than a workshop; it’s a shrine to the sport and the people who live for it.
Steve’s philosophy is simple: quick, precise, and personal. In under 24 hours, your skis or board are ready to glide effortlessly down the slopes, giving you more time to enjoy what matters most. It’s this kind of dedication that keeps the outdoor spirit alive, one pair of skis at a time.
Minnesota’s outdoor industry is built on stories like this – individuals who bring passion, grit, and community to the forefront. The Little Wax Shoppe isn’t just a tune shop; it’s part of a larger culture that celebrates the connection between people and the outdoors.
This is what I love to capture. Stories of hard work, skill, and heart. If you’re looking to tell your story, let’s create something that resonates and inspires.